Comments on: How to Demonstrate the Value of SEO to Clients & Managers http://unstuckdigital.com/how-to-demonstrate-the-value-of-seo-to-clients-and-managers/ Sun, 29 Apr 2012 13:22:32 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Jon Paynehttp://unstuckdigital.com/how-to-demonstrate-the-value-of-seo-to-clients-and-managers/comment-page-1/#comment-715 Jon Payne Thu, 25 Feb 2010 18:59:27 +0000 http://unstuckdigital.com/?p=3082#comment-715 Good stuff here Mike. I saw another post recently categorizing SEO's into roughly the same 4 groups - maybe SEOBook? I'd argue that 2 and 3 are essentially the same... Both agencies and consultants work with clients. The differences I suppose are that agencies are generally multiple people as opposed to one, and agencies typically do some of the implementation whereas consultants more advise as to what should be done. That said, both terms are so generic that they are almost interchangeable. At the end of the day though certainly both of those groups have to demonstrate their value to clients. As a small agency owner for the past 7+ years, I can tell you that communicating with clients and showing them the results you achieved is in fact far more important the actually achieving the results. Anyhow, all the best! Good stuff here Mike. I saw another post recently categorizing SEO’s into roughly the same 4 groups – maybe SEOBook? I’d argue that 2 and 3 are essentially the same… Both agencies and consultants work with clients. The differences I suppose are that agencies are generally multiple people as opposed to one, and agencies typically do some of the implementation whereas consultants more advise as to what should be done. That said, both terms are so generic that they are almost interchangeable. At the end of the day though certainly both of those groups have to demonstrate their value to clients. As a small agency owner for the past 7+ years, I can tell you that communicating with clients and showing them the results you achieved is in fact far more important the actually achieving the results. Anyhow, all the best!

]]> By: Mike Tekulahttp://unstuckdigital.com/how-to-demonstrate-the-value-of-seo-to-clients-and-managers/comment-page-1/#comment-713 Mike Tekula Wed, 24 Feb 2010 03:36:17 +0000 http://unstuckdigital.com/?p=3082#comment-713 Communicating early and often is definitely part of it, but the other points are quite important.You flatter me. ;) Communicating early and often is definitely part of it, but the other points are quite important.

You flatter me. ;)

]]> By: goodnewscowboyhttp://unstuckdigital.com/how-to-demonstrate-the-value-of-seo-to-clients-and-managers/comment-page-1/#comment-711 goodnewscowboy Tue, 23 Feb 2010 23:43:08 +0000 http://unstuckdigital.com/?p=3082#comment-711 All great points Mike. You could almost re-title the post "Communication", and replace the copy with "Step 1) Communicate early and often with your stakeholders Step 2) See Step 1Good stuff. Posts like this are why your blog has moved into the "always read before marking read" folder of my RSS feedreader. All great points Mike. You could almost re-title the post “Communication”, and replace the copy with ”

Step 1) Communicate early and often with your stakeholders
Step 2) See Step 1

Good stuff. Posts like this are why your blog has moved into the “always read before marking read” folder of my RSS feedreader.

]]> By: Mike Tekulahttp://unstuckdigital.com/how-to-demonstrate-the-value-of-seo-to-clients-and-managers/comment-page-1/#comment-710 Mike Tekula Mon, 22 Feb 2010 21:39:46 +0000 http://unstuckdigital.com/?p=3082#comment-710 I’d say keeping an active line of communication with your client/manager is crucial.I haven’t found a right answer for “how often is enough” – it’s something I feel out per client and per project. I’d say keeping an active line of communication with your client/manager is crucial.

I haven’t found a right answer for “how often is enough” – it’s something I feel out per client and per project.

]]> By: Greg B.http://unstuckdigital.com/how-to-demonstrate-the-value-of-seo-to-clients-and-managers/comment-page-1/#comment-708 Greg B. Mon, 22 Feb 2010 20:25:46 +0000 http://unstuckdigital.com/?p=3082#comment-708 For us, I find that it's important to call and connect with clients to review the campaign progress. How often is enough - once a month or once a week? For us, I find that it’s important to call and connect with clients to review the campaign progress. How often is enough – once a month or once a week?

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